What is a good average engagement rate per post?
Most social media marketing experts agree that a good engagement rate is between 1% to 5%. The more followers you have, the harder it is to achieve. Hootsuite’s own social media team reported an average Instagram engagement rate of 4.59% in 2020.
Is 10% a good engagement rate?
Most experts agree that a good engagement rate is between 1% and 5%. Rates depend on the industry, audience size or type, and the style of content published. HootSuite says the average rate of engagement in 2020 was about 4.59%.
What is a good engagement rate for Instagram?
Instagram itself is coy about what a “good” engagement rate is. But most social media marketing experts agree that strong engagement falls around 1% to 5%. And Hootsuite’s own social media team reported an average Instagram engagement rate of 4.59% in 2020.
What’s more important reach or engagement?
If you are trying to grow your fan base or get a certain post seen, Reach may be the metric for you. However if you are trying to build a relationship with customers, build brand loyalty or measure purchase intent, you should pay attention to Engagement metrics. Reach measures how many people have seen your post.
What is a great engagement rate?
Between 1% and 3.5% = average/good engagement rate. Between 3.5% and 6% = high engagement rate. Above 6% = very high engagement rate.
How many likes Should I get with 5000 followers?
Now, you might be seeing people saying they’re only getting around 5% to 15% engagement rate, but if you have 5000 followers or less, you should be getting 50% plus engagement if you’re using the correct growing strategy.
What is good engagement rate?
Above 1% engagement rate is good; 0.5%-0.99% is average; and below 0.5% engagement likely means that you need to realign your messages to that of your audience’s expectations and in the process attract more compelling and engaging messages from your community members.
How much does Instagram pay for 1 million followers?
Micro-influencers (between 1,000 and 10,000 followers) make an average $1,420 per month. Mega-influencers (more than one million followers) make $15,356 per month.
What is a good amount of Instagram followers?
Most professional Instagram influencers believe that you need at least 30,000 followers before you can be considered an authority in your niche. If you want to be famous, then 100,000 followers should be your goal.
Can reach be higher than engagement?
Reach is best described as the number of unique viewers who see your content, while engagement is those who interact with your content. … Reach and engagement don’t go hand in hand, in fact, it’s very common to have higher reach numbers than engagement and vice versa.
Which is better reach or impressions?
Both metrics are similar, but there is a difference when it comes to engagement. In general, your impressions will always be higher than your reach. … If a large number of followers see it again, the number of impressions you get might be close to or may even be higher than your follower count.
How is reach calculated?
The basic formula for calculating reach is impressions divided by frequency (reach = impressions/frequency).